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Shoppers are increasingly rooting for the home team and recognising the many social and economic benefits of buying local goods and services. Such goods and services, however, are often viewed as being overpriced, which remains a significant barrier to purchase. Local retailers and producers could benefit from partnering up with services that reward customers with discounts and loyalty points and raise general awareness about their presence. This could also include price comparisons to shatter the view that locally-made items don't offer value for money.
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Table of Content
Introduction
Definitions
Abbreviations
Executive Summary
Knowledge of produce origins – An important driver of local shopping
Figure 1: Proportions of overall buyers and buyers of locally-produced food and drink products, April 2015
Farmers’ markets nearly as popular as supermarkets amongst local shoppers
Figure 2: Places where people shop for locally-produced items, April 2015
Desire to support local producers and economy is strong
Figure 3: Reasons why people buy locally-produced items, April 2015
Local products not seen as value for money
Figure 4: Motivations for buying more local goods and services and participating in local activities more often, April 2015
What we think
Issues and Insights
Encouraging young people to be more involved locally
The facts
The implications
Overcoming the perception that local products are too expensive
The facts
The implications
Market Drivers
Key points
The Portas Review
Figure 5: Issues related to the economy that affect UK’s small businesses, 2014
Smaller businesses are less agile
Figure 6: Proportion of businesses who introduced new or significantly improved products and services in the past 12 months, 2014
Government boost to the British high street
Declining interest in keeping up with the Joneses
Figure 7: Trends in the extent to which people agree or disagree that people in their community pull together to improve the neighbourhood, England, 2003/2013-14
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Shoppers are increasingly rooting for the home team and recognising the many social and economic benefits of buying local goods and services. Such goods and services, however, are often viewed as being overpriced, which remains a significant barrier to purchase. Local retailers and producers could benefit from partnering up with services that reward customers with discounts and loyalty points and raise general awareness about their presence. This could also include price comparisons to shatter the view that locally-made items don't offer value for money.
To Browse a Full Report with Toc: http://www.researchmoz.us/local-living-uk-june-2015-report.html
Table of Content
Introduction
Definitions
Abbreviations
Executive Summary
Knowledge of produce origins – An important driver of local shopping
Figure 1: Proportions of overall buyers and buyers of locally-produced food and drink products, April 2015
Farmers’ markets nearly as popular as supermarkets amongst local shoppers
Figure 2: Places where people shop for locally-produced items, April 2015
Desire to support local producers and economy is strong
Figure 3: Reasons why people buy locally-produced items, April 2015
Local products not seen as value for money
Figure 4: Motivations for buying more local goods and services and participating in local activities more often, April 2015
What we think
Issues and Insights
Encouraging young people to be more involved locally
The facts
The implications
Overcoming the perception that local products are too expensive
The facts
The implications
Market Drivers
Key points
The Portas Review
Figure 5: Issues related to the economy that affect UK’s small businesses, 2014
Smaller businesses are less agile
Figure 6: Proportion of businesses who introduced new or significantly improved products and services in the past 12 months, 2014
Government boost to the British high street
Declining interest in keeping up with the Joneses
Figure 7: Trends in the extent to which people agree or disagree that people in their community pull together to improve the neighbourhood, England, 2003/2013-14
To Get sample Report With Toc: http://www.researchmoz.us/enquiry.php?type=sample&repid=287570
All Reports of this Category Here: http://www.researchmoz.us/lifestyle-market-reports-175.html
About ResearchMoz
ResearchMoz is the one stop online destination to find and buy market research reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price.
Contact US:
For More Information Kindly Contact:
Email: sales@researchmoz.us
Website @ http://www.researchmoz.us/
Blog: http://mresearchreports.blogspot.com/
Get More Market Research Report : https://www.linkedin.com/today/author/412072972
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