Monday 29 June 2015

Baby Food in China, Size, Share, Analysis, Forecast 2014

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Baby Food in China” is a new report by ERC that analyzes the Baby Food industry demand prospects in China, key segments, features & developments, future projections based on various trends. This report also examines trends which are currently affecting the industry. Furthermore, it profiles various companies in the Baby Food industry in China along with the foreign trade involving the Baby Food industry.

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Key Findings
Despite the one-child policy, the number of live births has been growing since 2007 apart from a dip in 2010. The number of babies born in 2013 was 2.8% up on the 2007 level, with particularly strong growth witnessed in 2012.
The market for baby food in China has consequently risen by 29% over the past six years in volume terms in 2013. Most sectors of the baby food market experienced an increase in consumption during the survey period, the exception being cereals.
The share held by cereals has fallen back quite sharply since 2007 - from 8.6% to 6.1% - although consumption has been more or less static since 2010.

Synopsis

“Baby Food in China” report is a qualitative report providing extensive and highly detailed consumption data on the Baby Food industry in China.
This report is the result of ERC’s extensive market research covering Baby Food in China. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Baby Food industry in order to offer extensive data about the trends and dynamics affecting the Baby Food industry in China.
Table of Contents
Executive Summary
Market Size
Baby Food: Market Size, 2007-2013
Market Segmentation
Baby Food: Market Segmentation, 2013
Market Trends
Baby Food: % Growth, 2007-2013
Breast-Feeding: Policy & Practice
Exclusive Breastfeeding Rates, 1998-2008
China Breastfeeding Duration - Age at Which Breastfeeding
Stopped, 2011
Exclusive Breastfeeding Rates by Location, 1997-2009
Breastfeeding Rates at Discharge, Zhejiang Province, 2004-2005
Breastfeeding Rates by Age of Baby, Zhejiang Province, 2004-2005
Exclusive Breastfeeding Rates by Age of Baby, Zhejiang Province,
2004-2005
Baby Milks
Key Features & Developments
Baby Milks: Sector Trends, 2007-2013
Per Capita Trends
Baby Milks: Per Capita Expenditure & Consumption, 2007-2013
Sector Segmentation

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